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	<title>Comments on: 5 Musts of a Green Marketing Campaign</title>
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	<link>http://www.kiwano.ca/5-musts-of-a-green-marketing-campaign/</link>
	<description>Green Marketing for Sustainable Businesses</description>
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		<title>By: How to Prevent Greenwashing &#124; Kiwano Marketing</title>
		<link>http://www.kiwano.ca/5-musts-of-a-green-marketing-campaign/comment-page-1/#comment-3139</link>
		<dc:creator>How to Prevent Greenwashing &#124; Kiwano Marketing</dc:creator>
		<pubDate>Sun, 23 May 2010 16:01:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.kiwano.ca/?p=385#comment-3139</guid>
		<description>[...] reading:   Avoiding the greenwash: best green practices for small businesses 5 musts of a green marketing campaign  The argument for green marketing   Share and [...]</description>
		<content:encoded><![CDATA[<p>[...] reading:   Avoiding the greenwash: best green practices for small businesses 5 musts of a green marketing campaign  The argument for green marketing   Share and [...]</p>
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	<item>
		<title>By: Kiwano Marketing</title>
		<link>http://www.kiwano.ca/5-musts-of-a-green-marketing-campaign/comment-page-1/#comment-1783</link>
		<dc:creator>Kiwano Marketing</dc:creator>
		<pubDate>Thu, 11 Feb 2010 09:50:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.kiwano.ca/?p=385#comment-1783</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;5 musts of a #green marketing campaign: no. 5: buzz-worthiness http://ow.ly/15Jm6&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">5 musts of a #green marketing campaign: no. 5: buzz-worthiness <a href="http://ow.ly/15Jm6" rel="nofollow">http://ow.ly/15Jm6</a></span></span></span></p>
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	<item>
		<title>By: Kiwano Marketing</title>
		<link>http://www.kiwano.ca/5-musts-of-a-green-marketing-campaign/comment-page-1/#comment-1782</link>
		<dc:creator>Kiwano Marketing</dc:creator>
		<pubDate>Thu, 11 Feb 2010 07:10:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.kiwano.ca/?p=385#comment-1782</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;5 musts of a #green marketing campaign: no. 4: potential to achieve the campaign’s goals http://ow.ly/15JkM&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">5 musts of a #green marketing campaign: no. 4: potential to achieve the campaign’s goals <a href="http://ow.ly/15JkM" rel="nofollow">http://ow.ly/15JkM</a></span></span></span></p>
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	<item>
		<title>By: Sofia Ribeiro</title>
		<link>http://www.kiwano.ca/5-musts-of-a-green-marketing-campaign/comment-page-1/#comment-1769</link>
		<dc:creator>Sofia Ribeiro</dc:creator>
		<pubDate>Thu, 11 Feb 2010 03:21:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.kiwano.ca/?p=385#comment-1769</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;RT: @Kiwano 5 musts of a #green marketing campaign: no. 3: ability to address the right audience http://ow.ly/15Jlo&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT: @Kiwano 5 musts of a #green marketing campaign: no. 3: ability to address the right audience <a href="http://ow.ly/15Jlo" rel="nofollow">http://ow.ly/15Jlo</a></span></span></span></p>
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	</item>
	<item>
		<title>By: Kiwano Marketing</title>
		<link>http://www.kiwano.ca/5-musts-of-a-green-marketing-campaign/comment-page-1/#comment-1770</link>
		<dc:creator>Kiwano Marketing</dc:creator>
		<pubDate>Wed, 10 Feb 2010 19:20:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.kiwano.ca/?p=385#comment-1770</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;5 musts of a #green marketing campaign: no. 3: ability to address the right audience http://ow.ly/15Jlo&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">5 musts of a #green marketing campaign: no. 3: ability to address the right audience <a href="http://ow.ly/15Jlo" rel="nofollow">http://ow.ly/15Jlo</a></span></span></span></p>
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	<item>
		<title>By: Phoenix Lam</title>
		<link>http://www.kiwano.ca/5-musts-of-a-green-marketing-campaign/comment-page-1/#comment-1759</link>
		<dc:creator>Phoenix Lam</dc:creator>
		<pubDate>Tue, 09 Feb 2010 10:45:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.kiwano.ca/?p=385#comment-1759</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;RT @Kiwano: 5 musts of a #green marketing campaign: no. 3: ability to address the right audience http://ow.ly/15fkB&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT @Kiwano: 5 musts of a #green marketing campaign: no. 3: ability to address the right audience <a href="http://ow.ly/15fkB" rel="nofollow">http://ow.ly/15fkB</a></span></span></span></p>
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	</item>
	<item>
		<title>By: Kiwano Marketing</title>
		<link>http://www.kiwano.ca/5-musts-of-a-green-marketing-campaign/comment-page-1/#comment-1758</link>
		<dc:creator>Kiwano Marketing</dc:creator>
		<pubDate>Tue, 09 Feb 2010 10:05:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.kiwano.ca/?p=385#comment-1758</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;5 musts of a #green marketing campaign: no. 2: promote a change in behaviourt http://ow.ly/15fj7&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">5 musts of a #green marketing campaign: no. 2: promote a change in behaviourt <a href="http://ow.ly/15fj7" rel="nofollow">http://ow.ly/15fj7</a></span></span></span></p>
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	</item>
	<item>
		<title>By: Kiwano Marketing</title>
		<link>http://www.kiwano.ca/5-musts-of-a-green-marketing-campaign/comment-page-1/#comment-1757</link>
		<dc:creator>Kiwano Marketing</dc:creator>
		<pubDate>Tue, 09 Feb 2010 09:15:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.kiwano.ca/?p=385#comment-1757</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;5 musts of a #green marketing campaign: no. 1: true commitment to the environment http://ow.ly/15fhQ&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">5 musts of a #green marketing campaign: no. 1: true commitment to the environment <a href="http://ow.ly/15fhQ" rel="nofollow">http://ow.ly/15fhQ</a></span></span></span></p>
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	<item>
		<title>By: Kiwano Marketing</title>
		<link>http://www.kiwano.ca/5-musts-of-a-green-marketing-campaign/comment-page-1/#comment-1756</link>
		<dc:creator>Kiwano Marketing</dc:creator>
		<pubDate>Tue, 09 Feb 2010 08:35:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.kiwano.ca/?p=385#comment-1756</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;They are five musts in a #greenmarketing campaign. Find out which at http://ow.ly/15fgM&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">They are five musts in a #greenmarketing campaign. Find out which at <a href="http://ow.ly/15fgM" rel="nofollow">http://ow.ly/15fgM</a></span></span></span></p>
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	<item>
		<title>By: Cecilia Lu</title>
		<link>http://www.kiwano.ca/5-musts-of-a-green-marketing-campaign/comment-page-1/#comment-1755</link>
		<dc:creator>Cecilia Lu</dc:creator>
		<pubDate>Tue, 09 Feb 2010 08:13:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.kiwano.ca/?p=385#comment-1755</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;RT: @Kiwano What are the elements of an effective #greenmarketing campaign? http://ow.ly/15ffD&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT: @Kiwano What are the elements of an effective #greenmarketing campaign? <a href="http://ow.ly/15ffD" rel="nofollow">http://ow.ly/15ffD</a></span></span></span></p>
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