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    3 Guidelines To Effectively Market Green Building

    March 30th, 2010

    Today’s post is from guest blogger Rob Jones of Vancouver-based online building materials firm BuildDirect. Rob’s experience in authoring the company’s green building blog has given him some insight into what it is to communicate how sustainability is affecting the industry in which BuildDirect is a part.

    We asked Rob about his own efforts in talking about sustainable practices and trends in the marketplace while avoiding the greenwashing of his company’s products . Read the rest of this entry “

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