Today marks the first day of 2010’s Social Media Week. This is a time we marketers take to reflect on the developments of this exciting field and its impact on businesses’ overall marketing strategy. At Kiwano, we’re taking this time to contemplate some of the best social media initiatives that promote environmental and social values… and how we can take this one step further. Read more…
Author: Sofia Ribeiro
Categories: community involvement, green marketing, marketing strategy, social media
Tags: AARP, Billion Acts of Green, Charity for: Water Twestival, Create the Good, Earth Day, Go Green Twitter Sweepstakes, SMW10, Social Media Week, The Earth Network
How To Increase Sales During Earth Week
Earth Day, on April 22, is quickly approaching, and this year we will be celebrating its 40th anniversary. Many companies are already ramping up their marketing – and sales – efforts on the light of this remarkable holiday. What is your business doing for Earth Day? Here are some quick tips on how you can leverage this celebratory day and generate more business. Read more…