UPS: Your Partner In Sustainability?
September 7th, 2010
Earlier this summer, I wrote an article featuring Coca-Cola and its initiatives on sustainability and social responsibility. This week we’re featuring another Fortune500 company: UPS.
It’s hard to believe that a shipping and delivery company such as UPS can be a leader in sustainability. Wouldn’t the world be a greener place if UPS suddenly ceased to exist? Although it would be easy for radical greens to entertain this idea, UPS is already showcasing how a logistics company – so crucial for the business community – can be successful in leading the way towards a more sustainable future. Read more…
Sofia Ribeiro
Categories: green business series, green marketing, marketing strategy
Coca-Cola, Ed Rogers, UPS
Categories: green business series, green marketing, marketing strategy
Coca-Cola, Ed Rogers, UPS



